In my opinion, lead generation is a term that ALL business-owners should become familiar with. With the massive growth of the internet, the world has changed from an informationless black hole to information abundance (dare I say overload) where anything can be researched on search engines like Google. It is a beautiful thing and has […]
10 Ways To Build A Homepage Strategy That Converts Building a homepage strategy for your website should be a priority. All other website pages should be strategically built around your homepage to compliment it’s aesthetic and vibe. Think of your website as your business’ virtual home. Before someone comes to your house, they call you […]
A call-to-action (CTA) іѕ a buttоn оr lіnk рlасеd оn уоur wеbѕіtе that guіdеѕ a user to complete a tаѕk – lіkе filling out a fоrm or dоwnlоаdіng аn еBооk. Thе most popular fоrmаt thаt CTAѕ аrе рrеѕеntеd in іѕ a buttоn.